Thank you, Pia Zerkhold!
An extraordinary career comes to an end
After years at the top of the international scene, Pia Zerkhold has announced the end of her active career in snowboard cross. For us as her sponsor, this is a moment to pause—and to look back on a career that had it all: great triumphs, bitter setbacks, and an attitude that made Pia who she is: a role model.
A Career That Leaves Its Mark
If you follow snowboard cross, you can’t help but notice Pia Zerkhold. With her unwavering determination, speed, and tactical skill, the Austrian has established herself among the world’s best over the years. She represented Austria at the Winter Olympics in Beijing, stood on the World Cup podium, and has competed against the world’s best female riders—on the most challenging courses on the planet.
The Highs: Achievements That Last
It’s moments like these that make watching sports so exciting: advancing to the grand finale, a run where everything just clicks, the celebration at the finish line. Pia’s successes—from strong World Cup results to competing in the Olympics—are the result of hard work, a professional attitude, and an unshakable belief in her own strength. She has shown what’s possible when talent meets discipline.
The Lows: Setbacks That Shaped Them
But snowboard cross isn’t a sport for the hesitant. Falls, injuries, and narrow defeats are all part of the game—and Pia has had her share of them. There were moments when her body wouldn’t cooperate, when the road back was longer and rockier than any race. But it’s precisely these moments that have defined her: Pia didn’t become strong in spite of the setbacks, but because of them. Her comebacks, her fighting spirit, and her ability to turn defeat into motivation have impressed us as partners time and time again.
More Than Just a Partnership
For us, sponsoring Pia was never just about a logo on her jersey. It was a partnership between equals, characterized by trust, openness, and shared experiences—at competitions, events, and gatherings off the track. Pia was always genuine, approachable, and grateful—qualities that aren’t always a given in professional sports.
Thanks for everything—and all the best!
Dear Pia, we thank you from the bottom of our hearts for the time we spent together, for your trust, and for the moments we were able to share with you. You helped shape the sport of snowboard cross in Austria and internationally—and you leave behind a legacy to live up to.
We wish you all the best as you embark on this new chapter of your life: good health, happiness, and the same energy you’ve brought to every new beginning. We’re certain that whatever comes next, you’ll handle it with ease.
